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ALGONQUIN
A financial advisory agency based in London, England.
The director of the agency, Rodrick Cave, wanted to use for the logo a wooden sculpture of a canoe made by his father Nick Cave (yes, like the musician).
It was a great experience to travel by train from Montreal to Ottawa, take pictures of the sculpture and meet with the artist.
The canoe itself represents steadiness and trustworthiness, a strong asset of the agency.
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